Journal · Field notes
The Journal. Plain English, no fluff.
Field guides, customer stories and the occasional honest take on what AI website builders can and can't do — written by the team at WebHero.

Do you still need a website if you have a Google Business Profile?
Your Google profile is the shop window. Your website is the shop. Here's why the trades that rely on one and skip the other leave work on the table.

Stop renting your leads
Directories, lead sites and even Google can change the rules overnight. The trades that last build something they own alongside them. Here's how to start.

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