SEO sold separately. Yoast / Rank Math / Surfer.
You publish a blank site, install a plugin, learn what schema is, fill in meta titles for every page yourself. Then pay £29/mo for keyword tracking on top.
What breaks · Most owners never set it up
Featured · Journal
How to rank in AI answer engines.
Generative Engine Optimisation — what it is, why it matters now, and eight things to check before next Monday.
Read the field guide →By topic
The JournalField notes from the team at WebHeroCustomer storiesReal businesses, real Avago sitesGEO & SEO field guidesGet found on Google and AI enginesKnowledge baseEvery Avago how-to, indexable and linkableHelp centreAI chat, 24/7IntegrationsEvery app that connects to AvagoFor agencies & enterpriseWhite-label and APIStatusLive platform health
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The differentiator
Designed by humans. Populated by AI.
The Hybrid Design Engine — every site starts on a template a human built, then the AI writes your copy into it. Designed sites that don't look designed by a machine.
Read the deep-dive →The platform · seven feature pages
Hybrid Design EngineHuman-designed templates, populated by AI from your sourcesLogo generationVector logos via Recraft — scale to a favicon or a van, no quality lossThe visual editorClick-to-edit, section library, separate mobile editor — you stay in controlSEO & GEOSchema, GBP sync, llms.txt — found by Google, cited by ChatGPTSecuritySSL, backups, GDPR, WCAG — on every plan, not behind an upsellPerformanceGlobal CDN, image pipeline, JS budget, Core Web Vitals tunedAnalyticsFirst-party, cookie-free, no consent banner, real numbersCustom domainsConnect, transfer, register — free SSL, always portableIntegrationsMailchimp, HubSpot, Slack, Notion and 40+ more — connected from your dashboardAll features →The full capability map on a single page
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Feature · SEO & GEO
Found on Google. Cited by ChatGPT.
SEO covers humans on Google. GEO — generative engine optimisation — covers AI engines that read the web and summarise it. Avago does both, automatically. Schema, sitemap, GBP sync, llms.txt, structured answers, the lot. Live from the day you publish.
Top 10Average local rank, 90 days
100%Schema coverage at launch
llms.txtGenerated per site
The shape of the problem
SEO was hard enough. Now there's GEO too.
Most builders treat SEO as a paid add-on and GEO as something they'll think about next year. Avago ships both as defaults.
Checkbox SEO. We have a meta-title field.
The builder ticks the SEO box on its pricing page but ships nothing structural — no schema, no GBP sync, no location pages, no GEO. You'll find this out when your traffic doesn't move.
What breaks · Looks done, isn't
Schema, GBP, GEO, live at launch.
LocalBusiness + industry schema on every page, Google Business synced two-way, llms.txt and structured Q&A generated for AI engines, weekly keyword tracking. No plugin, no setup, no tutorial.
What you get · Rankings inside 90 days
What's included
What you get, without lifting a finger.
Four jobs the platform does automatically — most of which you'd hire an SEO consultant for elsewhere.
Structured data on every page.
Avago infers your industry from your content and applies the right schema: LocalBusiness, Restaurant, Service, Product, FAQPage, BreadcrumbList. Eligible for Google rich results from day one.
- 10+ schema types auto-applied
- FAQ rich-result eligible
- Validates against Google's tester
One source of truth.
Connect your Google Business profile once. Hours, photos, menu, services and reviews stay in sync overnight. Update on Avago, push to GBP. Update on GBP, pull back.
- Two-way sync
- Hours, menu, photos, reviews
- Per-area Posts auto-generated
Cited by AI, not skipped.
Every site ships with an llms.txt manifest, structured Q&A blocks the AI engines prefer, and an authority signal pack — the same things ChatGPT, Perplexity and Google AI Overviews look for when picking who to cite.
- llms.txt per site
- AI-friendly Q&A structure
- Entity-graph linking
What's working, in plain English.
Live ranking for the keywords that matter to your business, with a short 'what to do this week' list. No 'your domain authority is 42' jargon — just three things to ship.
- 30 tracked keywords / site
- Competitor discovery
- Weekly recommendations
How it works
Three layers, all on automatically.
From technical SEO to local SEO to GEO — every site Avago publishes has the lot, configured from your content, without you opening a settings page.
Technical layer — applied at publish.
Sitemap.xml, robots.txt, canonical tags, structured data, image alt text, Core Web Vitals tuning. Generated from your final content the moment you click publish.
Local layer — synced to Google Business.
LocalBusiness schema, hours, services and photos pushed to GBP. Per-neighbourhood landing pages generated for each area you serve, written from your own copy.
GEO layer — for the AI engines.
llms.txt manifest, structured Q&A blocks, entity-graph schema, citation-friendly metadata. The pack ChatGPT, Perplexity and Google AI Overviews use to decide whether to mention you.
SEO dashboard · weekly view
What to ship, this week.
The dashboard ranks your 30 tracked keywords, surfaces competitors moving past you, and lists 3–5 specific changes to make this week — written in English, not jargon. No 'increase your domain authority' nonsense.
Keyword rankLocal packCompetitor watchWeekly to-doGEO score
FAQ · 4 short answers
The questions we get about seo & geo. Most weeks.
What is GEO and why does it matter?
GEO (Generative Engine Optimisation) is the practice of making your site readable and citable by AI engines — ChatGPT, Perplexity, Google AI Overviews, Claude. They use different signals to traditional search: structured Q&A, llms.txt, entity links, citation-friendly metadata. As more people ask AI instead of searching, GEO becomes as important as SEO.
Do I need a separate SEO plugin?
No. Everything Yoast, Rank Math or Surfer offers — schema, sitemaps, meta, image alt, keyword tracking — is built into Avago. There’s no plugin to install or upgrade.
How long until I rank for my keywords?
Most new Avago sites start showing up for local 'near me' searches within 4–8 weeks. Top-three local pack is realistic at 8–12 weeks for most service businesses. The dashboard tracks weekly so you see the curve.
Does Avago handle international SEO?
Yes — hreflang tags, country-specific sitemaps, multi-language variants are all supported. Each language gets its own indexable URL, properly linked back to the others.
The rest of the platform. One click away.
All features →Cookie-free
Analytics.
First-party, GDPR-compliant, no consent banner, real numbers.
Feature page→
Speed by structurePerformance.
Global CDN, image pipeline, JS budget, Core Web Vitals tuned.
Feature page→
Native + openIntegrations.
Mailchimp, HubSpot, Slack, Notion and more — from the dashboard.
Feature page→
Have an idea? Just have a go.
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