Generative Engine Optimisation — what it is, why it matters now, and eight things to check before next Monday.
Read the field guide →The Hybrid Design Engine — every site starts on a template a human built, then the AI writes your copy into it. Designed sites that don't look designed by a machine.
Read the deep-dive →The AI in Avago has a specific job — fill the template, source-locked. This section is everything about how that works and how to keep it honest.
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