Award-Winning Leeds Agency WebHero Launches Avago.ai - the AI Website Builder That Doesn’t Ask You to Describe Your Business

Callum Wells • March 31, 2026
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April 2026

Born from years of building premium websites for high-growth businesses, Avago combines human-designed templates with AI-powered automation — pulling content from existing business profiles rather than blank prompts. Free to build, free to edit, no contract to publish.

Leeds, UK — WebHero.co, an award-winning web design agency based in Leeds, today announced the launch of Avago.ai — an AI-powered website builder that brings agency-grade design to small businesses without the agency price tag, the time commitment, or the need to write a single prompt.

WebHero has built its reputation designing bespoke websites for established businesses and high-growth brands. Avago is the agency’s answer to a problem it has observed for years: the growing number of ambitious businesses that need a professional web presence but aren’t ready for a five-figure investment — and haven’t found an AI tool that delivers results they’re proud of.

Avago is not a side project or a speculative venture. It is the product of a career spent at the intersection of web design, marketing, and technology.

Before founding WebHero, Callum held senior marketing roles at some of the fastest-growing businesses in the North of England — including RAM Tracking, the vehicle tracking provider recently acquired by Klipboard, where he served as Head of Marketing, and Coptrz, one of the UK’s leading commercial drone providers regularly features in the UK's Fastest Growing Companies. Both companies sat at the forefront of their respective technology stacks, and that environment shaped a belief that has driven every business Callum has built since: technology should make things simpler, not more complicated.

“I’ve always worked with companies that are close to technology, whether that’s SaaS or hardware,” said Callum, Founder of WebHero and Avago.ai. “So when AI started transforming the web industry, while a lot of people were saying it would destroy the business, I saw an opportunity. AI isn’t there yet for everyone. But it is there for some. We just needed to figure out the right way to use it.”

The Problem WebHero Kept Seeing

Like any agency, WebHero generates business through a mix of channels: organic search, referrals, and third-party lead providers. A consistent pattern emerged across those leads. Businesses would enquire about a website, but when it came to pricing, there was a disconnect. Some didn’t have the budget for a bespoke build. Others were surprised it cost anything at all, assuming AI could do it for free. Many had already tried AI website builders and been left with something they weren’t willing to put their name on. And a significant number simply couldn’t articulate their business proposition yet — their businesses were in such early stages that they didn’t know how to describe what they did.

How Avago Works: AI Through the Workflow, Not the Design

What makes Avago fundamentally different from other AI website builders is where the AI is used — and, critically, where it isn’t.

Most AI builders use artificial intelligence to generate the design itself: layouts, colour schemes, typography, and structure. Avago does not. The design of every Avago website comes from a library of over 85 human-designed templates, created by WebHero’s design team using the same principles, frameworks, and standards they apply to premium client projects. Every template is already optimised for SEO, built for page speed, and designed for conversion.

Where Avago uses AI is in everything that surrounds the design. The platform leverages frontier AI technologies and intelligent data gathering to pull information from a business’s existing online presence — Facebook pages, LinkedIn company profiles, Instagram accounts, Google Business listings, Glassdoor pages, and more. That information is used to build a detailed context window: an understanding of what the business does, who it serves, what it offers, and how it presents itself.

AI then handles the content layer: generating copy, messaging, and imagery that is specific to the business and its industry. The result is a human-designed website with AI-generated content, assembled in minutes rather than weeks.

“We leverage AI through the entire workflow process, not just the building of it,” said Callum. “In fact, the building is where we use it least. We don’t let AI determine the look and feel. We’ve built over 85 templates ourselves — all SEO-optimised, all designed for speed and conversion — and the AI simply swaps the text and images based on the context window we’ve built. The design is our intellectual property. The speed is the AI’s.”

How It Compares
Four Ways to Get
a Website. One Winner.
Most options ask too much of you or give too little. Only one is built by an award-winning design agency.
Option 01
DIY Builder
Wix · Squarespace · GoDaddy
You're the designer, the developer, and the copywriter. Full control — if you've got the time and the eye for it.
✗ You do all the work
✗ Requires design skills
✗ Hours or days to build
✓ Low monthly cost
High effort, uncertain results
Option 02
AI Builder
Wix ADI · Hostinger AI · 10Web
Built by platform companies, not designers. They know tools. They've never designed a website for a paying client.
~ Still relies on your prompts
✗ Generic, AI-generated designs
~ No design agency expertise
✓ Quick generation
Fast, but lacks design craft
Option 03
Design Agency
WebHero · Boutique Studios
Exceptional, bespoke results from professionals. But budgets start in the thousands and timelines stretch to weeks.
✓ Expert design & development
✓ Tailored to your business
✗ £6K–£12K+ investment
~ Weeks to deliver
Premium quality, premium price

“We leverage AI through the entire workflow process, not just the building of it,” said Callum. “In fact, the building is where we use it least. We don’t let AI determine the look and feel. We’ve built over 85 templates ourselves — all SEO-optimised, all designed for speed and conversion — and the AI simply swaps the text and images based on the context window we’ve built. The design is our intellectual property. The speed is the AI’s.”

Consider yourself
limitless.

If you can describe it, you can build it.


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